Would You Hit on a $100K Vape? Double Barrel Gets Bejeweled

Can You Hit a $100K Vape?

Double Barrel Gets Bejeweled

From $1,000 bud grinders into rolling papers made out of edible gold, the cannabis marketplace is no stranger to luxury. But Double Barrel’s new extremely limited edition $100,000 diamond-encrusted vaping device–only two have been made–elevates the tendency to a whole new level of decadence and hyperbole.

“If it doesn’t pull, what are we selling?”

Ann Skalski, Brand Director for Double Barrel

Even without 3 g of solid white gold or 3,000 diamonds, the typical issue Double Barrel works on an audacious (but not quite novel) assumption: it enables consumers to smoke two vape cartridges at the same time. The Double Barrel retails for $90 and is made of stainless steel; it also offers a knuckle attachment which gives anyone using it the look of a hipster mobster (which includes Russell Brand, who sports one in HBO’s Ballers). Double Barrel teamed up with a couple of concentrate manufacturers, including the iconic California grower Sherbinski–famous for creating the beloved strain Gelato–to create a signature line of cartridges for their merchandise.

Alexander explained that all the piece’s 3,000 black, white and gray diamonds has four prongs, which he fastened to the vaping device by hand. “It’s a really laborious process,” he explained.

Ann Skalski, brand director for Double Barrel, recruited Alexander and his Los Angeles company, Saint Jewels, expressly for the project.

“I’ve worked with a great deal of jewelers, but there’s something special about this man! ” she. “rsquo & He;s a magician. [This is ] something that hadn’t been done. ”

You can Discover Double Barrel vape carts and attachments at California retailers like MedMen in Los Angeles and Barbary Coast at San Francisco. (Courtesy of Double Barrel)

She already had a custom camouflage pattern for the piece; Alexander copied it with precision. He pulled out the design by hand, and delivered tons of videos and photographs to Double Barrel for approval.

And then he had less than three weeks to turn the design into a reality.

Skalski made the stakes clear, while Alexander downplayed his ability.

“If there’s just one small nuance that isn’t correct, it’s not going to pull,” she said. Something beautiful, but not functional. ”

I’m not going to argue with her, yet Skalski’s point hints at a distinction between functionality and well, practicality.

Restocking Your Top Shelf? Leafly Finder Has That 🔥🔥🔥!

Sure, it works, but if you had one, would you really use it? Or would you lock it in a safe? Donate it to a museum? Or bust it out at your neighbor’s BBQ?

Let us know how you would put this six-figure vaporizer to use in the comments.

Released at Wed, 31 October 2018 13:00:50 +0000

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